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University of York

Digital and Creative Services team blog

Updates and case studies from our team in Communications

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  • Brand and Creative Services team round up
  • Digital Platforms and Developments January 2026 summary
  • Content Design team round-up: January 2026
  • Work done in December in the Digital Platforms and Developments team
  • Content Design team round-up: December 2025

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Posts tagged with SEO

Creating SEO friendly web pages

Posted by Katie Shearston on 18 February 2021

The success measures of Search Engine Optimisation are often divided into three categories; technical, user experience and content. This is a really helpful way of showing that we all contribute to SEO success. There’s actually a lot that can be done by our content creators to give our pages the best possible chance for success. … Continue reading Creating SEO friendly web pages

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accessibility behind the scenes brand brand and creative services team update campus CMS colleges content content design content governance content management system content strategy corporate departmental research pages departments design development digital Digital Pattern Library Templates digital platforms and developments digital screens e-learning email marketing events graduation internal meet the team open day photography postgraduate print research SEO social media staff comms student comms student recruitment templates training undergraduate usability testing user experience (UX) video web York Festival of Ideas