Posts tagged with student recruitment

Building better careers content: from discovery to delivery

The problem: fragmented content and an unclear narrative Our previous careers and employability web content for prospective students was struggling. We knew we had a great story to tell but we weren’t articulating our ‘careers offer’ as effectively as possible to our various target audiences, plus information was fragmented across multiple pages and usage was … Continue reading Building better careers content: from discovery to delivery

Landscape looks good for new-look PG Prospectus

It’s another bold step for one of the University’s most recognised publications. Our Postgraduate Prospectus 2022 follows hot on the heels of the UG Prospectus with some pretty sizable changes of its own.  

New video assets in the image library

Our videographer Joe has been with us for a number of years working on a wide variety of projects, ranging from accommodation, graduation, York Unlimited, departmental projects, and the list goes on… and on!

Show me the money: making scholarships more visible

The University offers about 100 different scholarships every year, but you wouldn’t necessarily know it. There’s no central scholarships office, so no central database of what’s on offer to who. Most are administered and advertised by individual departments. It can take a bit of digging to find the details.

Going live on Instagram

Usually an Open Day is a hive of activity as prospective students begin to discover York, and throughout the academic year you can normally see Student Ambassadors delivering campus tours. However, in-person Open Days have had to move online, which set us wondering: how can we still show off our beautiful parkland campus and answer … Continue reading Going live on Instagram

Promoting Philosophy by provoking thought

In the lead up to this year’s recruitment events we identified video as a way of showcasing our Department of Philosophy. We set out to make engaging content to intrigue viewers and get them thinking about the issues they could explore through the lens of Philosophy.